Ready to do 20% of your yearly sales in a single day? You've been working hard to prepare for this joyous, capitalist holiday. Coupon codes, influencer collaborations, growth hacks, you name it. But, have you covered the basics?

No?

No worries, we have you covered. Here are five easy wins to make sure you get the most out of Black Friday.

👉 Minimize your bounces. Make sure your web performance is at it's best.
👉 Test the pipes. Your main flows needs to run smooth as butter, have them checkout before they know it.
👉 Stock up before you dry up. Can't sell what you don't have in stock.
👉 Mobile-first. Two out of every three euros spent on ecommerce come through mobile.
👉 Prep your support team. You know you're gonna get more requests, don't wait for it.

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